Color glaze ceramics as the most individualized daily-use ceramics have broad pr

Time: 2018-12-30 08:00:00

Color glaze ceramics is a daily-use ceramic subdivision product. It has the characteristics of fashionable personality, environmental protection, health and benefits, and is increasingly attracting the attention and favor of young consumers. Comparing and analyzing the history, current situation and development trend of foreign daily-use ceramics market, with the continuous improvement of living standards, the domestic daily-use ceramics market has surpassed the stage of affordable consumption, showing the trend of fashion culture consumption and green environmental protection consumption. The demand for glaze ceramics will increase further.

1 fashion personalized demand, will lead the daily ceramic consumption upgrade

Due to differences in living standards, cultural backgrounds, and artistic appreciation, the demand for products is not exactly the same. Consumers are no longer satisfied with the same cups and saucers, and hope to have excellent texture and elegant style. Ceramic products with cultural and artistic styles, especially young consumers, have various personal needs for daily-use ceramics in terms of color, shape, meaning, and cultural connotation. Daily-use ceramic products are being personalized to be personalized. The trend has changed and personalized products have huge market space. As a representative of low-temperature and daily-use ceramics, glazed ceramic products are the most personalized porcelain species, which can combine consumers' individuality elements to form individual effects that other porcelains can't match, and meet the needs of consumer fashion and individualization. It will be respected by young consumers who have a large market share.

2 Enhance the requirements of energy conservation and environmental protection, and promote the rapid development of color glaze ceramics

As people pay more attention to safety, health and environmental protection issues, consumers' demand for ceramic products in contact with food is not only simple and economical, but also products with high quality, health, safety and environmental protection. Consumers choose important reference indicators for ceramic products, and the market demand for high-quality daily-use ceramics will be further enhanced. As a representative of medium and low temperature daily-use ceramics, glazed ceramics has the characteristics of low energy consumption, environmental protection and high quality, and will have a broad market space in the future.

3 broad needs of the soft decoration market

With the upgrading of the housing industry and the improvement of the living standards of urban residents, the interior decoration of urban families, storefronts, office buildings and factories has also achieved unprecedented development as a related industry, and the market capacity has been greatly enlarged. Compared with traditional white porcelain, color glaze ceramics with rich colors and stronger decoration have become the first choice for soft decoration market. Color glaze ceramics are an important part of all home display, such as flower inserts, ceramic ornaments and fruit bowls. , ashtrays, coffee cups, etc. As a decorative and practical function, the glazed ceramic products greatly enrich the quality of the room and meet the needs of people's fashion, culture and personality.